43 Folders

Back to Work

Merlin’s weekly podcast with Dan Benjamin. We talk about creativity, independence, and making things you love.

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”What’s 43 Folders?”
43Folders.com is Merlin Mann’s website about finding the time and attention to do your best creative work.

Mac "virus"; Normal lenses; Generous Pavarotti; Fake internet star; Kottke's back; Hard truths about meetings

  • alwaysBETA » The Tale of the Mechanical Virus - Fascinating -- Never heard of this happening before. At least now you can accurately announce there's a Mac-only virus spreading at the Google.
  • Gary Voth Photography: The Forgotten Lens - "The 50mm lens is called a 'normal' or 'standard' lens because the way it renders perspective closely matches that of the human eye." Just bought one of these, and I totally love it. Lots to learn, but I'm working on it.
  • Most Useful Mac Software | Tech Magazine - Good collection of Mac apps that non-power-users may not be familiar with. Recommended reading for taking your game to the next level.
  • deadmoviestar: Lucky Luciano - My pal, Steve, recalls a memorable encounter in Miami with the late Mr. Pavarotti.
  • Footnote - The place for original documents online - Share your own knowledge and research about historical documents. Stuff like Footnote makes the internet what it should be -- an affordance for collaborating on stuff you would never in a million years be able to do by yourself. Crowdsourcing at its finest.
  • Jonathan Coulton: Fake Female Me is Busted - JoCo reports on a makebelieve internet sensation who had actually been signed by a label all along. Blechy. "The saddest thing of all is that she could have done this all by herself without the label and avoided all this negative reaction."
  • Back in the saddle - I've missed Mr. Kottke, and it's swell to have him back up on The Wire. Although, I confess, I am also a huge fan of his and Meg's little interruption.
  • Rands In Repose: The Laptop Herring - You and everyone you know needs to read this article twice. Now. "If you have no role in a meeting and stop going, or if you remove someone from a meeting, you’re going to create a conflict with whoever believes that you (or the other someone) should be in that meeting. This is great. This is the discussion you want to have: 'Frank, I’ve been to this meeting 12 times and I’ve no clue what I’m doing here. Please advise.'" - [via Daring Fireball]
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About Merlin

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Merlin Mann is an independent writer, speaker, and broadcaster. He’s best known for being the guy who created the website you’re reading right now. He lives in San Francisco, does lots of public speaking, and helps make cool things like You Look Nice Today, Back to Work, and Kung Fu Grippe. Also? He’s writing this book, he lives with this face, he suffers from this hair, he answers these questions, and he’s had this life. So far.

Merlin’s favorite thing he’s written in the past few years is an essay entitled, “Cranking.”




An Oblique Strategy:
Honor thy error as a hidden intention


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Merlin used to crank. He’s not cranking any more.

This is an essay about family, priorities, and Shakey’s Pizza, and it’s probably the best thing he’s written. »

Scared Shitless

Merlin’s scared. You’re scared. Everybody is scared.

This is the video of Merlin’s keynote at Webstock 2011. The one where he cried. You should watch it. »