43 Folders

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Merlin’s weekly podcast with Dan Benjamin. We talk about creativity, independence, and making things you love.

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”What’s 43 Folders?”
43Folders.com is Merlin Mann’s website about finding the time and attention to do your best creative work.


Preemptively Save Christmas '08 with the Amazon Gift Organizer

Amazon.com : Amazon Gift Central

With the holidays' major combat operations now complete -- but while the trauma of bell fatigue and the stink of Orange Julius are still fresh in your mind -- I wanted to share a simple tip on something that was really useful to me this past Christmas and that might make your own life easier for next December or any other giftable event along the way.

So, you certainly know that you can create an Amazon Wish List to let people locate and purchase items you would enjoy having as gifts; that's been around forever (and most needy cam girls have the iPods and panties to prove it). And you may even have caught on that you can now have multiple Wish Lists (with differing privacy settings). And if you're a power user (read: "Amazon Prime dork"), you will surely be utilizing the very helpful Shopping List for finding and re-ordering repeat items like printer toner and blank CDs. But were you aware of the crazy-useful "Gift Organizer?" Well, okay, then.

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An Oblique Strategy:
Honor thy error as a hidden intention


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Merlin used to crank. He’s not cranking any more.

This is an essay about family, priorities, and Shakey’s Pizza, and it’s probably the best thing he’s written. »

Scared Shitless

Merlin’s scared. You’re scared. Everybody is scared.

This is the video of Merlin’s keynote at Webstock 2011. The one where he cried. You should watch it. »