43 Folders

Back to Work

Merlin’s weekly podcast with Dan Benjamin. We talk about creativity, independence, and making things you love.

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”What’s 43 Folders?”
43Folders.com is Merlin Mann’s website about finding the time and attention to do your best creative work.

'Where it began / I can't begin to knowin'...'

NPR : The Mystery of ‘Sweet Caroline’ and the Red Sox

How did people start singing “Sweet Caroline” at Red Sox games? Morning Edition puts Susan Orlean on the case:

Commentator Susan Orlean takes on a great mystery of baseball and a stadium anthem. She visits Boston’s Fenway Park to unlock the secret connection between the Red Sox, singer Neil Diamond, and loyal fans.

I won’t spoil the ending for you—it’s a very enjoyable little journey Orlean takes—but I like what it says about the simple roots of a popular meme.

More from the Globe and Wikipedia.

TOPICS: Heh, Off Topic
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About Merlin

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Merlin Mann is an independent writer, speaker, and broadcaster. He’s best known for being the guy who created the website you’re reading right now. He lives in San Francisco, does lots of public speaking, and helps make cool things like You Look Nice Today, Back to Work, and Kung Fu Grippe. Also? He’s writing this book, he lives with this face, he suffers from this hair, he answers these questions, and he’s had this life. So far.

Merlin’s favorite thing he’s written in the past few years is an essay entitled, “Cranking.”




An Oblique Strategy:
Honor thy error as a hidden intention


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Merlin used to crank. He’s not cranking any more.

This is an essay about family, priorities, and Shakey’s Pizza, and it’s probably the best thing he’s written. »

Scared Shitless

Merlin’s scared. You’re scared. Everybody is scared.

This is the video of Merlin’s keynote at Webstock 2011. The one where he cried. You should watch it. »