43 Folders

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”What’s 43 Folders?”
43Folders.com is Merlin Mann’s website about finding the time and attention to do your best creative work.

Merlin's top 5 super-obvious, "no-duh" ways to immediately improve your life

How to get organized and stay that way

When I was up in Toronto last week, I was interviewed by Samantha Grice from the National Post about 43 Folders, productivity stuff, and the sad sorry state of my own day-to-day productivity. Very “Brady’s Bits.”

As a sidebar to the little profile she wrote, Samantha also asked me to draft a few words on my favorite fast tips for getting it together.

Although these will each be painfully old news for you who’ve been with 43F for a while, I wanted to share the original draft of what I came up with, because it’s sufficient as a cocktail-napkin version of what I think 43 Folders has to say to people. You may share it with the disorganized and confused in your own life, if you like.

I also loved the limitations of this particular exercise: 300 or so words in five bullets that represent my best day-one tricks. Due in minutes. My kind of challenge. Although I did go over on word count, and I’ll own that.

Herewith: **Merlin’s top 5 super-obvious, “no-duh” ways to immediately improve your life.**

  1. Reduce noise - We all have innumerable inboxes, interruptions, and distractions that are part of work and life – you can’t change that. What you can do is get more hard-nosed about the elective diversions that you invite into your world. Cancel a subscription for a magazine you never read or sign off an annoying mailing list. Needles get easier to find when you aren’t constantly adding new hay to the stack.
  2. Write things down - Ever find a piece of paper in your office with seven digits on it? You know it’s a phone number, but whose? Get ruthless about jotting down ephemeral information if you’ll need to recall it later. Remember that your brain is a creative organ with limitless creative possibilities – but it makes a really crummy whiteboard.
  3. Focus on action - My favorite productivity book, “Getting Things Done” highlights how anything you want to do in life eventually comes down to intentional physical activity – even if it’s something as mundane as “take out trash” and “call Mom.” Learn the habit of planning your world around action verbs rather than fuzzy nouns. “Implement Strategy” is not a task; it’s a project. “Call Jim about strategy” is a very do-able “next action” that keeps the ball in motion.
  4. Get out of your inbox - Many of us are habituated to living out of our email inbox, voicemail, and the other “in baskets” of our lives. Instead, try to set aside regular, periodic times when you trawl for the new content in your life – then get back to work! Inboxes are delivery systems, not workspaces. The real work is happening in your brain and practically every other place that’s not an inbox. Stop allowing yourself to be brow-beaten by the latest, loudest, or most dramatic item that’s landed in your world.
  5. Get pickier - You are the sole person in your life who gets to decide where your time and attention can go. Take that responsibility seriously by not wasting time on junk. You know in your heart what’s really important to you – does the current direction of your time and attention reflect that? Is “kid hugging” time where it should be in proportion to “Blackberry checking” time? Be mindful at the highest level about where you focus your energy, and always strive not to squander it on undeserving activities.
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Inbox Zero

The original 43 Folders series looking at the skills, tools, and attitude needed to empty your email inbox — and then keep it that way. Don’t miss the free video of Merlin’s Inbox Zero presentation.

Making Time

3-part series on attention management for artists and makers. Read Bad Correspondence, The Job You Think You Have, and One Clear Line.