43 Folders

Back to Work

Merlin’s weekly podcast with Dan Benjamin. We talk about creativity, independence, and making things you love.

Join us via RSS, iTunes, or at 5by5.tv.

”What’s 43 Folders?”
43Folders.com is Merlin Mann’s website about finding the time and attention to do your best creative work.

Open Thread: the iPhone, Apple TV, Steve's other announcements?

Apple - QuickTime - Macworld 2007 Keynote

Apple - iPhone

Wow. Everyone here in the MacBreak war room is still perspiring as we let it all sink in. OS X. On your phone. Damn.

So what do you guys think about Steve's announcements? What surprised you? What else do you wish you'd heard? What do you think it will mean to have running OS X on your mobile phone?

Georce Smiley's picture

A few things. First, recall...

A few things. First, recall that the RAZR was rather expensive at initial release as well. It is now the best selling cell phone ever. So was the iPod (remember the original /. capsule review). So was, for that matter, the original Walkman. It was at least $400 in 2007 dollars. Why? Fashion, not value, dominates. And iPhone is teh sexy. You say you need to be an early adopter yet are unwilling to pay? Call the goddam waaahmbulance. Second, this is not going to be an easy device to produce, and Apple has got to be watching the PS3 delivery debacle with a wary eye. Much better is to get it into the hands of the trendsetting early adopters with high margins and in quantities they are reasonably sure they can deliver. If they make their stated target they're still talking about more than half a billion in sales in the first year. Third, this is a huge launch for Apple. They did not want to dilute press coverage by talking about five products - especially incremental ones like the subcompact notebook that I've had the Jones for for so long (looks like it's time to put a bigger hard drive in the venerable & inscrutable 12" G4). But the LAST thing Jobs wanted was press coverage of a friggin' VAIO clone in place of his beautiful baby iPhone.

 
EXPLORE 43Folders THE GOOD STUFF

Popular
Today

Popular
Classics

An Oblique Strategy:
Honor thy error as a hidden intention


STAY IN THE LOOP:

Subscribe with Google Reader

Subscribe on Netvibes

Add to Technorati Favorites

Subscribe on Pageflakes

Add RSS feed

The Podcast Feed

Cranking

Merlin used to crank. He’s not cranking any more.

This is an essay about family, priorities, and Shakey’s Pizza, and it’s probably the best thing he’s written. »

Scared Shitless

Merlin’s scared. You’re scared. Everybody is scared.

This is the video of Merlin’s keynote at Webstock 2011. The one where he cried. You should watch it. »