Gear Shift Week

[“what is this?”]

Here’s something I wrote last week for this site’s new “About” page:

43 Folders is Merlin Mann’s website about finding the time and attention to do your best creative work.

Call it a motto, or a charter, or – if you have to – a “mission statement.” But, for both of us, it’s a stake in the ground that keeps me focused on what I feel best suited to do for you with this site right now.

I want to help you identify and remove any obstacle that keeps you from making things that you love. And then I want to help you figure out how to make those things even better. That’s pretty much it.

[“what is this?”]

Four years ago last Monday, I started 43 Folders with a TypePad account and no idea what I was doing.

Reserve Reading: kung fu grippe - “Better”

In light of some new directions I’m taking with my work, 43 Folders is changing focus and approach from being the “blog about productivity” that many readers may view it as today.

So, this week, I’ll be presenting a few articles that touch on where I’m heading with this stuff, and why.