43 Folders

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Merlin’s weekly podcast with Dan Benjamin. We talk about creativity, independence, and making things you love.

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”What’s 43 Folders?”
43Folders.com is Merlin Mann’s website about finding the time and attention to do your best creative work.

John Gruber

43f Podcast: John Gruber & Merlin Mann's Blogging Panel at SxSW

SxSW ’09 - Gruber & Mann - HOWTO: 149 Surprising Ways to Turbocharge Your Blog With Credibility! (audio mp3, free on iTunes)

My pal, John Gruber (from daringfireball.net), and I presented a talk at South by Southwest Interactive on Saturday, March 14th. We talked about building a blog you can be proud of, trying to improve the quality of your work, reaching the people you admire, and maybe even making a buck (in a way that doesn’t blow your deal). Here’s what we had to say:

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Spotlight on Spotlight

The good man in brown just delivered my family pack of Leopard, and I'm itchin' to go a upgradin' all through the house. I'm particularly anxious to try the new To-Do features in Mail and iCal, the two apps besides a browser that I spend most of my time in each day.

One thing that especially intrigues me, though, is the reported performance improvement in Spotlight. Like many of 43 Folders' Mac users, I'd long given up on Spotlight in favor of Quicksilver. But on their latest Talk Show episode, John Gruber and Dan Benjamin raved about Spotlight's improvement, to the point that Dan (I think) said he hasn't reinstalled Quicksilver on Leopard yet.

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Gruber on "Rethinking Email"

Rethinking Email

Good insight from Chairman Gruber, related to the email system he's started employing since moving to Mail.app

...I can classify all incoming personal email into three broad categories: (a) messages that are either very important or very interesting; (b) messages that are utterly non-interesting; and (c) those which fall somewhere in-between.

The vast majority of my email falls into the latter category. Under my previous “system”, I let them pile up in my inboxes, under the assumption that some day I’d get around to answering many of them. Under the new system, if I don’t respond immediately after reading them, they go right into my archive. Out of sight, out of mind.

For folks who haven't crossed the line to where this realization really clicks, I understand that this can sound harsh, even uncaring. But once you have gotten into the habit, you realize the amount of bullshit you had been shoveling to yourself -- hoping that all that stuff in your inbox, which you knew in your heart you'd never do anything about, would just...what?...grow wings and fly a response back to its sender? It's daft.

It's so tough to be honest with yourself about your real situation with email, but once you've made the admission, you're weirdly freed up to communicate more authentically, and, in my experience, with a renewed enthusiasm.

MacBreak Weekly: WWDC Special Edition

MacBreak Weekly 44: WWDC Deconstructed


Hosts: Leo Laporte, Merlin Mann, Scott Bourne, Andy Ihnatko, and John Gruber


We run down the WWDC announcements, and John Gruber explains why Safari for Windows makes sense...

Here's a direct MP3 download of MBW 44.

Comments are open for your own thoughts on the WWDC keynote.

Hand-picked, artisanal, remaindered links, 2007-06-04

These are lower threshold links to stuff I've recently enjoyed.

Submit your ideas for links to del.icio.us, and be sure to include the tag "for:43folders."

43F Podcast: Snell & Gruber on iPhone applications

Jason Snell and John Gruber on iPhone applications

Merlin talks with MacWorld Magazine’s Jason Snell and DaringFireball.net’s John Gruber about the likely future of applications for the recently announced iPhone. Who will be allowed to play? How does it affect the ostensible competition? Will this end up feeling more like a phone with an iPod, a Mac with a phone, or something altogether different? (5:48)

Grab the MP3, learn more at Odeo.com, or just listen from here:

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An Oblique Strategy:
Honor thy error as a hidden intention


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Merlin used to crank. He’s not cranking any more.

This is an essay about family, priorities, and Shakey’s Pizza, and it’s probably the best thing he’s written. »

Scared Shitless

Merlin’s scared. You’re scared. Everybody is scared.

This is the video of Merlin’s keynote at Webstock 2011. The one where he cried. You should watch it. »